• Family Friendly Company
  • Full Time
  • Hybrid
  • Malta
Brand Manager

You are coming in to look after the brand behind http://islandbebe.com/ as well as guide the team from a brand perspective with our new brand https://www.bookingwithkids.com/
We are a start-up handling and building these two brands. One day is never the same. It’s fun, hectic and dynamic. You will be at the forefront of brand building as well as gain exposure to technology, app building and gamified marketing play.

Island Bébé is a digital community of information, resources, inspiration and support for anyone raising a family in Malta or visiting Malta with children. We empower our followers to navigate all aspects of parenthood.
Booking with Kids is a digital resource by parents for parents. We make travelling with babies, toddlers and children smoother by doing the homework for you. Before you get to your destination, we tell you what to eat, where to go and where the closest playgrounds are.


The Brand Manager will: 

  • Develop and support PR, marketing and communication strategies with our Co-founders
  • Build a social media calendar and brand campaign calendar
  • Researching and understanding the markets in which we operate to define marketing initiatives.
  • Own the various areas under Island Bébe to manage the content, updates and design requirements.
  • Own communications areas such as marketing, advertising, email, partnerships, and social media.
  • Manage content generation with our content team to support sales and marketing needs.
  • Be involved in the New Product Launches in 2023.
  • Act as a Marketing, Creative and Communications leader, sharing insights, recommendations, and market knowledge with our team.
  • Report directly into our Co-founders/CEO.

What you’ve done so far:

We are looking for an ambitious brand manager who has 1-3 years experience in brand activation, with proven results executing a superb brand campaign across touchpoints on a tight budget and a positive attitude that inspires everyone around them.

You are an excellent communicator (both internally with the team and our agencies, but also with consumers; you will be the voice of the brand through your work) and excel at project management.

Finally, it’s a huge bonus if you can use Canva.

  • BA/MA degree in digital marketing or a related field.
  • Proven working experience in digital marketing, social media marketing or with ad serving tools.
  • Ability to write creative copy.
  • Flair for design , and possible experience on Canva would be an asset.
  • Hands-on experience working with WordPress or similar CMS.
  • Solid understanding of on-site SEO.
  • Excellent written and spoken English.
  • Must already be living in Malta.
Please send your CV & Covering Letter to [email protected] by not later than 25th November 2022.

To apply for this job email your details to francesca@bookingwithkids.com